Saeed Khan, VP Product Management, Avokia Inc.

Why is it so hard to keep development, marketing, and sales aligned? Each team speaks its own language and needs a different kind of information to take action and make timely decisions. Each team has developed coping strategies (eg: wiki, status meetings, email, spreadsheets), yet these only address symptoms, not the root cause of the problem - the complex and dynamic information and the different needs of information consumers. The information is more layered and complex than the coping strategies, and the industry lacks an effective and efficient way to keep teams in sync. Simply "working harder" will not produce the desired results.

To achieve alignment, companies must take a new look at the problem and understand that information, processes, decisions, and teams are parts of an Information Supply Chain that needs to be optimized.

In this session, Saeed will show you how to discover your Information Supply Chain. You'll leave this session with practical tools to help you regain alignment and optimize time-to-revenue.

Speaker BIO:

Saeed Khan, VP Product Management, Avokia Inc.
Saeed is a 20 year veteran of the software industry with deep experience in product management, product marketing, development, and education. He has managed market-leading products in a number of segments including data integration, data visualization and enterprise application development. He brings hands on experience in enterprise infrastructure and database related software systems, most recently at Redwood City, CA based Informatica.

Saeed has managed all phases of the product lifecycle, from initial conception through early customer acquisition, revenue growth, profit development and end-of-life. Prior to Informatica, he held key product management positions at General Magic, KL Group (acquired by Quest Software), and Intelliseek (now Neilsen BuzzMetrics). Saeed's professional approach to product management is also illustrated in his contributions to publications such as ProductMarketing.com magazine. He also speaks regularly at customer events and technology forums.

Saeed and his family recently returned to their native Toronto after several years in Silicon Valley. He holds a Bachelor of Science from the University of Waterloo in Ontario.

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