With Mark Dance, Independent Board Member and Business Consultant.

Product managers in technology companies play a significant role in the success of a company and are perhaps second only to the CEO in terms of individual leverage. A product manager should be responsible for the strategic decisions associated with R&D and marketing investment, as well as daily tactical decisions which assure that a company creates, captures, and protects value for its customers. Thus they are central to whether a return is made on shareholders' investments.

This presentation will outline the role of product management and its core responsibilities, what are the innate attributes you should look for in a product management candidate, and what you can do to make a good product manager even better.

Speaker bio:
Mark Dance has spent the past 20 years in the Vancouver high tech community. For 11 of those years, Mark was at Creo Inc where he played central roles in growing the company from 10M$US in revenue to over 700M$US in revenue, and from 100 people to over 4000 people world-wide. At Creo Mark held roles ranging from product management to President, COO and CFO. He recognized early on the need for strong, central product management at Creo and was responsible for formulating the philosophies and implementing the processes which guided product management across the organization, as well as helping to coach and groom the individuals in the roles. Since Creo's sale to Eastman Kodak in 2005, Mark has been working with a number of West coast technology companies to improve their strategies and execution. He has also lectured under graduate engineering classes on business, economics and product management to help groom BC's tech entrepreneurs of tomorrow. Mark has an ApSc (hons) in Mechanical Engineering from the University of British Columbia.

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